Old style Network Marketing vs Network Marketing Internet Business Today
If you aware of one of the longest established MLM businesses called Mary Kay, back when that company started there wasn't any Internet, everything was conducted on a face to face basis. Distributors would ask people into their homes, hold makeup demonstrations, doubtless have one or two tumblers of wine making the entire process a particularly social and personal affair.
Network marketing Internet business appears to be a slightly impersonal process, but here's where most new network marketing consultants are hanging out. Folk fail at Internet network marketing, because they do not understand that old concept of personal service. It's fantastic that millions of men and women can be reached via the Internet, where off-line network marketing was terribly limited, but sadly few new Internet marketers understand the idea of old style belly to belly marketing. They haven't ever been in a face-to-face sales situation and accordingly they have no clue what the term "attraction marketing" means.
It's not scary, it's truly quite straightforward. If somebody loves you and trusts you they are going to buy from you. And that is precisely the same way as it was done with Mary Kay, Amway and all those other network marketing businesses that have survived the test of time. The Mary Kay representative driving around in her pink Cadillac is pleased with her achievements, and you can rest assured she didn't get that Cadillac by selling her friends and family 1 or 2 bags of eye shadow!
So how can this old school idea of attraction marketing translate into the Internet?
Primarily you set out to help folks.
The Internet is still the information road and that's what the majority are searching for info. They're usually looking for info to clear up a problem. Folk are fantastically well-educated these days thanks to the Internet, and they actually do not purchase the very first thing that comes along, they conduct inclusive research first, and may even visit social media sites like Facebook and YouTube, and pose questions on forums or read articles on the topic.
That is exactly where you ought to be - everywhere your possible client is.
You will not just be saying "buy this it's the best" either. You've got to conscientiously gain people's trust by posting educational articles and answering questions on forums related to your business, only then can you expect to get the leads that may bring you sales.
That's attraction marketing.
If you're a newbie in the Internet marketing business, there are numerous other places you can publicize too , and the good thing is when you get your first few sales you can invest those earnings by taking part in Pay-per-click advertising and perhaps others targeted advertising, though not just yet .
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